I joined Instagram in late 2014 "under duress". I was so obsessed with the then Twitter that I didn't see the point of this strange...

Many experts do brilliant work, but few get seen. If you’ve ever felt that your skills speak for themselves, but the world just isn’t listening, this guide is for you. In this no-fluff breakdown, we explore the core elements of a personal brand that actually builds recognition and trust, from your messaging and visibility strategy to your positioning in the market. If you are a seasoned professional, this is your starting point to stop being overlooked and start being unfor